Dear Parents & Guardians: I know you’re ready for summer and done with the role you’ve had to play during quarantine’s now-famous remote learning adventure, but before you completely devote…
You go from board books, to simple picture books, to more complicated picture books, and then finally to chapter books. Or that’s what most families tend to do. But this…
This week, I had more than one investor tell me that parents won’t see a benefit to having an app that builds a child’s reading skills and that doesn’t put a screen…
I didn’t want to start a company. I wanted to write a book for parents, to help them help their children build the kinds of skills that are needed to…
Learning to read begins long before children enter school. That’s because children need to build crucial language and literacy skills up over the early years in order to read well…
As parents, we think about loving and responding to our babies and little ones, and we think about reading to our children. We just don’t usually think about how the…
There are three types of skills children need to become strong reader. Most people think it is just about learning letters and sounds, but it’s more than that. Some reading skills have to develop over months…
Most of us know reading is fundamental to a child’s future success, but many parents aren’t told what they can (and should) do to help their child read. The good…
It makes sense that vocabulary is important for reading success: if a child doesn’t know or understand enough words in a book, he or she will have lots of trouble understanding the book. That…
At this point in the summer, you might be wondering whether your early elementary-school child has learned a lot since school ended — or if he actually lost ground and…
Our mission is to empower parents to raise successful readers and critical thinkers, who can thrive in our ever-changing world.